Majoli

B2B prospecting

B2B commercial prospectingthrough cold email

We fill your pipeline with qualified meetings: GDPR-compliant database, technical setup, personalized cold email and follow-ups, managed every month.

Launch my prospecting
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Commercial prospecting

B2B prospecting that books meetings

We start from your ideal customer to build a qualified, GDPR-compliant prospect database. On the technical side, we buy dedicated sending domains, configure SPF, DKIM and DMARC authentication, then warm up the addresses to protect your deliverability and land in the inbox rather than in spam.

Then comes cold email: personalized sequences, follow-ups and lead magnets to qualify interest, all the way to booking meetings. Each month you track open, reply and meeting rates, and we continuously adjust messaging and targeting.

What we actually do

  • Qualified database (GDPR)
  • Purchase of dedicated domain names
  • Mailbox configuration (SPF, DKIM, DMARC)
  • Address warm-up for deliverability
  • Prospect targeting and segmentation
  • Personalized cold email and follow-up sequences
  • Lead magnets to qualify
  • Booking of qualified meetings
  • Continuous campaign optimization
  • Detailed monthly reporting
  • Phone follow-ups (optional)

Our pricing

  • Campaign (outsourced)

    €600 excl. VAT/month over 6 months

    + 5% success commission (negotiable)

    €3,600 excl. VAT

  • Training (in-house)

    Eligible for OPCO funding

    €2,900 excl. VAT

  • Campaign + training combo

    €6,500 excl. VAT

    + 5% success commission (negotiable)

    €4,900 excl. VAT

Payment: 50% on signing, 50% at 2 months.

See offer details

First 2 lessons free

Discover the beginning of our B2B prospecting course for free.

Read the free lessons

The 6-month timeline (hover over a month)

Setup
Database
Lead magnets
Cold email
Phone follow-ups
Meetings & closing
Monthly report

Month 1

Setup: purchasing domain names, configuring mailboxes (SPF, DKIM, DMARC), warming up addresses, building the qualified database and creating lead magnets.

Our references

Measured results, not promises

Three B2B prospecting campaigns run by Majoli, fully outsourced or in-house with training.

Case 1 · Outsourcing · 6 monthsINH logo, Hotel Cleaning Industry

INH: ~8% cold email reply rate

INH, Hotel Cleaning Industry

Outsourced cold prospecting to book qualified meetings with independent hotels: GDPR database, 3 lead magnets, email sequences, warmup, LinkedIn and phone follow-ups.

Give before you ask: three value offers (sector study, self-audit) before proposing a meeting. Deliverability protected, multichannel follow-up on every warm prospect: email, LinkedIn, phone. 100% personalized, zero mass automation.

Visit INH's website
reply rate, 3 to 4× the B2B cold email benchmark
~8%reply rate, 3 to 4× the B2B cold email benchmark
qualified decision-makers targeted, GDPR verified
~1,300qualified decision-makers targeted, GDPR verified
before first interested prospects
2 wksbefore first interested prospects
Case 2 · In-houseÀ Cru & À Cœur logo

Leads every day, a team trained on phone sales

À Cru & À Cœur and an expert matchmaking company

Rather than outsourcing everything: Majoli delivers qualified leads every day and trains the internal team to convert by phone.

The company keeps control of its prospecting and database: Majoli feeds the pipeline and passes on the method (script, objection handling, follow-up). Ideal for building lasting in-house sales skills.

qualified leads delivered to the team
Every dayqualified leads delivered to the team
fundable phone training, autonomous team
OPCOfundable phone training, autonomous team
Case 3 · Outsourcing · 12 months

10 to 15 qualified meetings per week

A web agency

Full outsourced prospecting over one year, to keep a commercial pipeline flowing continuously.

Majoli handles the entire top of funnel (targeting, sequences, qualification) and hands over meetings ready to close. The agency focuses on sales and production, without tying up commercial time.

qualified meetings per week
10-15qualified meetings per week
deals closed per month
~4deals closed per month
of fully outsourced campaign
12 monthsof fully outsourced campaign

Training · OPCO-fundable

Bring your prospecting in-house

Prefer to learn how to do it yourself? Our training makes you autonomous and can be funded by your OPCO.

OPCO€1,490 excl. VAT

Build your prospect magnet

2 weeks remote (1 hr/day) or 2 days on-site

2 modulesFirst 2 lessons free

Curriculum

  • 1Week 1 - Understand, choose and design your Lead Magnet
  • 2Week 2 - Produce, deploy and distribute your Lead Magnet
Take the first 2 lessons freeBuy the training
OPCO€2,900 excl. VAT

B2B prospecting by email

3 weeks remote (1 hr/day) or 3 days on-site

3 modules18 chapters3 quizzes6 hrs of support

Curriculum

  • 1Week 1 - Building the prospect database
  • 2Week 2 - Launching the sending campaigns
  • 3Week 3 - Booking meetings and sales follow-up
Take the first 2 lessons freeBuy the training

Offers & pricing

Choose your plan

Done-for-you support, course, or a combo of both: clear prices, excluding VAT.

Done-for-you

Done-for-you

€600 excl. VAT/month over 6 months, all included

€3,600 excl. VAT

+ 5% success commission (negotiable)

  • Qualified, GDPR-compliant database
  • Cold email, phone follow-ups and lead magnets
  • Qualified meetings and monthly reporting
Launch my campaign
Most complete

Combo

Done-for-you + B2B prospecting training

€6,500 excl. VAT

€4,900 excl. VAT

+ 5% success commission (negotiable)

  • We launch the campaign for you
  • You build your skills with the training
  • The “Build your prospect magnet” course as an option
Get the combo
OPCO-fundable

Course

“B2B prospecting by email” training

€2,900 excl. VAT

  • 3 modules, 18 chapters and 3 quizzes
  • 6 hrs of support included
  • The first 2 lessons are free
See the training

Service areas

Cities where we support our clients

Local Digital marketing, department by department. Hover a department to see all its cities.

PACA

Bouches-du-Rhône

Blog articles

Prospecting articles to go further

A selection of expert articles on B2B prospecting, cold emailing and lead generation.

FAQ

Commercial prospecting FAQ

Cold email, GDPR, deliverability, pricing: answers to frequent questions.

We build a qualified, GDPR-compliant prospect database, purchase dedicated domain names, configure mailboxes (SPF, DKIM, DMARC) and warm them up before sending. Then we launch personalized cold email sequences with follow-ups to book qualified meetings. Everything is managed and adjusted monthly.

Yes, in B2B when properly managed. Email prospecting to professionals is allowed if the message relates to their role, the sender is identifiable and an unsubscribe link is present. We work with qualified lists, handle unsubscribes and meet these obligations on every send.

Deliverability depends on technical setup and sending reputation. We use dedicated domains to protect your main domain, configure SPF, DKIM and DMARC authentication, then gradually warm up addresses before scaling. That's what gets you into the inbox rather than spam.

€600 excl. VAT per month on a 6-month commitment, €3,600 excl. VAT total, all inclusive: qualified database, domain purchase, mailbox setup and warm-up, cold email campaigns, follow-ups, meeting booking and monthly reporting, plus a negotiable 5% success fee. Payment in two installments: 50% on signing and 50% after 2 months.

It depends on your market, target and offer, so we don't promise a magic number. The method stays the same: precise targeting, personalized messages and regular follow-ups to generate a steady flow of qualified meetings. Monthly reporting tracks open, reply and meeting rates.

A lead magnet is useful free content (guide, template, audit, checklist) you offer in exchange for a visitor's contact details. It captures qualified contacts and feeds your campaigns. We set them up in prospecting, and dedicated training teaches you to create your own.

Yes. Our prospecting training courses — creating your lead magnet and mastering B2B cold email — are available online on Teachable and eligible for OPCO funding. We help you prepare the file to reduce or eliminate your remaining cost.

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